Jenny Procter
When a small heritage charity in the West Midlands approached me, they were facing a familiar challenge: despite their rich history and strong community ties, their audience had dwindled. Find out how I tackled the challenge
Listen to a podcast episode with legal recruiter Gerry Arbuckle as we talk about building a business based on your values
Many introverts have some very real fears about different aspects of marketing. When I talk to podcast guests and to clients, we regularly talk about the fears that surround the marketing process – listen to find out how to pinpoint and tackle yours.
I was asked to speak about Innovation in Marketing in the spring. These are my thoughts on innovation, and how to stand out by being radically human
This week’s guest is the first time I’ve spoken to an extrovert on the podcast! Kate Curry is the Founder and Creative Director of Cudos Creative. She recently undertook a personality profiling exercise in her team. As an extrovert herself, she has learnt a lot about her personality style and that of her introverted … Read more
There is no magic wand to grow your audience! This week’s episode takes you through some very practical steps for growing your email audience and your social media followers.
In this episode I share tips for getting back to marketing when you’ve had a break – and talk about what I’ve been doing recently
“Marketing for Introverts” won the Business Self Development book of the year at the Business Book Awards!
Strategy is a highly overused word, and in my opinion, it isn’t always a helpful one. In this episode I share how I have distilled down marketing strategy into the 5 step Marketing for Introverts model.
I spent too many years as an introvert wondering why I didn’t fit at work. I started my career in a busy and “peopley” FTSE 100 press office in the mid-1990s.’ In subsequent corporate marketing roles, I wondered why I didn’t quite fit. I didn’t speak up in meetings, I hated team away days and … Read more
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