Category: Podcast

Podcast

Podcast episode: Marketing planning in 2020

 This is the final episode in the current series. But I know that small businesses are still working hard everywhere. I wanted to help you in this episode by talking about marketing planning and

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Podcast

Podcast episode: A quick guide to content marketing

 What exactly is content marketing? The Content Marketing Institute definition says it is a “strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined

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Podcast

Podcast episode: A quick guide to finding your niche

Finding your niche is often cited as the holy grail of successful small business marketing. This episode asks “What is niche marketing, how to do it, why your niche might be hiding in your business and why everyone finds it hard!”

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Marketing

Podcast episode: The mindset to rebuild your business

This episode is part of my 3 episode miniseries on some of the marketing issues around exiting the lockdown in the UK. It’s my own very personal story of rebuilding my business several times, and sharing some lessons from my experience that should help you.

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Jenny Procter Bondfield Marketing

Marketing for experts and introverts.

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