Content Marketing
What is curated content and why should you share it?
Good quality curated content should be a core part of your personal branding strategy, particularly if your business is based on expertise. Let me tell you why!
21/08/2019
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Content Marketing
How to Build Your Brand With Content Marketing
Build your brand using content marketing to answer your clients’ needs and challenges. Focus not on you but on them, so it doesn’t feel salesy or show-offy.
07/08/2019
Branding
Branding: Getting the Visuals Right for Your Personal Brand
The process of creating a visual brand can feel challenging. Here’s how to get the visuals right for your personal brand.
23/07/2019
Branding
Branding: From Corporate Tool to Personal Values
Successful branding starts with clear brand values. This applies to your small business as much as it does to big multinationals.
28/06/2019
Strategy
How much do you charge? Setting your price as a small business
Pricing your products or services can be a sticky issue. Read on for a guide to setting your price as a small business.
16/05/2019
Case Studies
Case Study: Newborn Art by SJ Baldock
A case study with Newborn Art by S J Baldock and the marketing implementation for the business.
27/01/2019
Marketing
Do You Need a Marketing Manager?
If you are running a business, you can’t do all the marketing activities you need to. Here’s how a marketing manager can help.
20/01/2019
Strategy
Why Strategy First?
Strategy First is a process designed to create a marketing strategy which helps me get under the skin of your business and how you communicate with clients.
07/01/2019
Marketing
Employees as advocates and story tellers
How employees can be advocates and story tellers for your business.
29/11/2018
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